Ex RM Manager wrote:There's been plenty of dissent about the Plasma Screens at all levels of the business - I think they were useless. Having seen the advertorial with the 'Union Stick In The Mud With 70's Hair' arguing with the 'Hip Younger Blue Shirt Who Supports The Share Scheme' almost made me fall over laughing. Whomever wrote that doesn't understand what people who work in the business really want.
It's done by PR people who RM pay to do :lfo "letters" though AL has input . That's the down-home Sam Walton style or it was until his plane crashed into a telegraph pole !. It's a Sebastian or Tarquin in red -rimmed glasses with a pony tail on his shiny Mac doing all this stuff . The best one was that "great fun to do quiz " glossy poster , that was aimed at the level of nine year olds in a public school.
Apparently there was IQ tests done on the US Army in The Great War and a fair number tested fell into the actual categories of Idiot, Cretin or Imbecille so basically most advertising/PR is aimed at a nine year old level.
The other thing is the American Influence from the early 90's in Management , everything was intended to be that simple that a beginner could understand it . The chinless overgrown public schoolboys in government didn't want people talking in the pubs & clubs, about say Poll Tax, so the media was dumbed down , pages and pages about Princess Diana for example . It still goes on now with the OK culture , keep Joe Public on a diet of X Factor or whether silly cow Britney has not put any knickers on etc .
Baroness Barmy said the Marxists get up @ 6am to spread the message so we must copy them , those Newspaper Barons wern't knighted for nothing.
With his Toniness or the Scottish Stalinist style PM there's a paronoia about 24hr media , Panorama has been dumbed down into a Watchdog style 1-2 hr programme . Can't go upsetting your New Lie-bour Paymasters .
I'm not surprised people were p*****g themselves laughing @ this contrived nonsense IMO